S+B

I teamed up with the founder of a local Santa Monica boutique tanning & sugaring salon studio, which now boasts numerous bi-coastal locations, to expand their in-studio experience and customer connection to their website via blog.

Their clientele spans decades - including young women, working women and mothers - so their authentically feminine and fresh voice had to appeal to a wide female demographic. The branding is inspired by the color palette of the Mediterranean coast, featuring stark whites, soft neutrals, and sweet blues. The studio went for a clean and sophisticated aesthetic, from studio design to products and packaging, which use minimal ingredients and keep it au naturel - just like they want their clients to feel.

Now Boarding… Travel Tans

Know before you go! Read up on our tips + tricks for simple spray tan upkeep throughout your vacation.

No Streaks 101: What to Wear to Your Spray Tan

Keeping it simple and channeling the Kardashians in all-black attire.

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Check out some of our best-selling products that will keep your tan looking flawless - even on Day 6!