Rebrand: Brand Identity | Website Copywriting | Website Design | Social Media Consultation

Owned by Santa Monica hair guru and conscious creator, Anya, my Santa Monica go-to Suite One 01 is now Aura Hair Salon. For Anya, we considered a few different visual identities, examining what she envisioned for the future of her serene salon. We opted for a beachy color scheme - seaside breeze blue and sunsetty, sparkly copper, with fresh, airy, and modern design elements. We wanted to build a brand focused on the curated wellness and beauty space that speaks to audiences who shop and interact with high-end brands, value a holistic approach to health, and seek connection to something bigger than themselves.

Rebrand included:

Visual style guide
Verbiage guide
Streamlined service offerings
Integrated service booking site + online product shop
Redesigned site content + functionality

This quarantine season, I’ve teamed up founder of clean and environmentally conscious skincare brand, Maliya. The finished product will be a renewed brand voice presented across her web and social copy, including product descriptions and the story behind the brand.

This revamp will help inaugurate her flagship product, the Antioxidant Citrus serum, which will help you eliminate like, at least 4 skincare products from your daily routine. First order of business: Refreshing the product description for Maliya’s signature serum. Shop the magic potion here.

Edited: The product description pages, About page, are now live on maliyabeauty.com. Read the updated blog posts here, with more to come!

FOR MALIYA